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Redefining Advertising with Innovation and Expertise

Tapping into their inherent nature of creativity and connectivity, VINK Media Solutions has become a trendsetter in the advertising arena. Their vision is to deliver impactful, result driven advertising solutions, which makes VINK Media Solutions the desired partner for all the brands. A Comprehensive Advertising Powerhouse VINK Media Solutions stands out in the advertising industry with its dual focus on traditional and non-traditional media. Their core strength lies in ambient media, offering services across Cinemas, Hoardings, Malls, Radio, Airport, Transit media, Digital Outdoor and Indoor displays, Corporates / IT parks and publicity campaigns. Their portfolio of services is equally impressive, encompassing:   Innovation at the Core True to its ethos of staying ahead of the curve, VINK Media Solutions continuously adapts to the evolving advertising ecosystem. They are about to launch the latest technology empowered large Digital Outdoor screen in Pune’s most prime location. This screen will integrate advanced technologies to deliver immersive and high-impact advertising, setting new advertising standards.   Why Brands Trust VINK What sets VINK Media Solutions apart is its commitment to tailoring advertising solutions to each client’s unique identity and goals. With an unwavering focus on cost-effectiveness and measurable outcomes, they ensure maximum ROI for their clients. Their dedicated team provides end-to-end support, guiding businesses through every stage of their advertising journey.   Over a period of five years, since their emergence, VINK Media Solutions has successfully executed more than 300 campaigns, establishing a strong foothold in the advertising industry. On a national level, the company has already served prominent brands such as HP (Hewlett-Packard), Bluestone Jewellery, TVS Motors, HERO Motors, Turtlemint, Indoco, KOPA, ECCO, and Apollo 247 (Apollo Hospitals), delivering impactful campaigns that have elevated their market presence and made a mark for themselves. Regionally, VINK boasts of an extensive portfolio in the real estate sector, working with leading names like VTP Realty, Amanora, Pristine, Nanded City, Phoenix Mall, Kohinoor Group, Majestique Landmarks, Supreme Universal and numerous others. Their ability to craft tailored solutions has earned them trust across diverse sectors.   Pioneers Behind the Vision   The Journey of VINK Media Solutions is anchored by its visionary business promoters:   Nikhil Kale: With over 15 years of extensive experience in cinema advertising and media solutions, Nikhil specializes in business development and national client coordination, ensuring a seamless experience for clients across diverse industries.   Vishal Tandon: A seasoned media expert with over 15 years in cinema and radio advertising, Vishal’s expertise is especially valued in his connect with clients, media network and unconventional solutions especially in the Real Estate Sector. His insights and strategies enrich the company’s offerings, ensuring exceptional results for clients.     Unlocking the Future of Advertising Brands thinking of innovative, impactful, and solution-driven campaigns would find suitable solutions for their marketing requirements from VINK Media Team.    Discover the power of advertising with VINK Media Solutions – your gateway to success.   Nikhil Kale & Vishal Tandon Co-Founder, VINK MEDIA SOLUTIONS  vinkmedia9@gmail.com

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MAHARERA – Recent Updates & Future Developments

MAHARERA: Key Updates and Developments Since its inception in May 2017, MAHARERA has played a pivotal role in shaping the real estate sector in Maharashtra. Over the past 7.5 years, over 48,000 projects have been registered, with 15,647 completed. Additionally, approximately 48,000 real estate agents have been registered under the Act. Here are the latest developments: Launch and Rollback of the New Web Portal In August 2024, MAHARERA initiated a shift to a new integrated portal, MAHACRITI, aimed at modernising processes. Despite organising online training sessions, users—comprising developers, agents, and promoters—found the portal cumbersome and non-user-friendly. In response to representations from industry bodies like CREDAI and NARDECO, MAHARERA reverted to its original portal in September 2024. While the intent behind MAHACRITI was commendable, it highlighted the need for MAHARERA to collaborate with end-users to ensure future initiatives are more accessible and practical. Leadership Transition Long-serving MAHARERA leaders, Mr Ajoy Mehta and Mr Vasant Prabhu, retired recently after impactful tenures. Stepping into their roles are IAS officer and former Chief Secretary of Maharashtra, Mr Manoj Saunik, as Chairman, and Mr Prakash Sabale as Secretary. Their leadership marks a new chapter for the organisation. New Model Agreement and Allotment Letter MAHARERA introduced a new Agreement to Sell and Allotment Letter format on 4th September 2024 via Order No. 60/2024. Key updates include the inclusion of parking spaces, a list of amenities with delivery timelines, and the requirement of three RERA-approved bank accounts. These changes ensure greater transparency and accountability, much to the satisfaction of property buyers. Recognition of Real Estate Agents in Agreements Order No. 63/2024, issued on 22nd October 2024, mandates the inclusion of real estate agents’ details in the Agreement to Sell. This not only formalises their role but also ensures due recognition of their efforts and secures their remuneration. Minor revisions were made after agent representatives provided feedback.   Compulsion for Co-Promoters to Maintain Three RERA Bank Accounts Order No. 56/2024 made it mandatory for co-promoters in joint ventures to maintain three RERA-approved bank accounts in the same bank as the primary promoter. Initially, this created confusion and additional costs, particularly for projects involving multiple landowners. Addressing these concerns, MAHARERA granted concessions to co-promoters under area-share agreements, allowing them to retain their area share for personal use without maintaining additional bank accounts. However, co-promoters in revenue-share agreements must still comply with the original directive. These measures underscore MAHARERA’s efforts to bring greater transparency, accountability, and efficiency to Maharashtra’s real estate sector. Future updates are expected to address user-friendly digital solutions and refined co-promoter regulations.   Swanand Dhondse Senior Management Consultant, Swanand International RERA Consultants  swanandinternational@gmail.com

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Why Invest in Thailand?

Thailand is emerging as a hotspot for global investors, offering a perfect blend of economic growth, infrastructure advancements, and a thriving tourism industry. Here’s why Thailand stands out as a prime investment destination: Eastern Economic Corridor (EEC)   The Eastern Economic Corridor (EEC) is a cornerstone project designed to position Thailand as a high-tech industrial hub. The EEC focuses on innovation and cutting-edge industries such as aerospace, automotive, biotechnology, and the digital domain. Such an ambitious initiative opens up a sea of opportunities for investors keen on tapping into the future of technology and industrial development.   Casino Development   Thailand’s casino industry is on the cusp of a significant transformation. The government has approved the development of casinos in four major cities: Bangkok, Chiang Mai, Pattaya, and Phuket. These projects are poised to boost the hospitality, tourism, and entertainment sectors, presenting lucrative opportunities for investors in these industries.   Industrial Development   Thailand’s industrial sector is experiencing rapid growth, bolstered by government initiatives such as the “Thailand 4.0” strategy. This forward-looking policy emphasizes the development of high-tech industries, including robotics, artificial intelligence, biotechnology, and renewable energy. With a focus on innovation, the industrial landscape in Thailand is set to thrive, making it a compelling sector for investment.   Tourism   As one of the world’s most sought-after tourist destinations, Thailand welcomed over 39 million visitors in 2020. The government has set ambitious goals to increase tourism revenue to 2.5 trillion baht by 2025. This vibrant tourism industry offers a plethora of opportunities for investments in hospitality, travel, and cultural enterprises.   Infrastructure Development   Thailand is investing heavily in infrastructure to support its growing economy. Major projects include high-speed rail links, airport expansions, seaport developments, and extensive road network upgrades. These enhancements not only improve connectivity but also create a favorable environment for business and logistics, attracting both local and foreign investors.   Business-Friendly Environment   Thailand’s business environment is highly conducive to investment. Competitive tax rates, streamlined regulations, a skilled workforce, and a robust logistics network make it an ideal destination for businesses looking to establish or expand operations. Growing Economy   Thailand’s economy has shown steady growth, with a GDP growth rate of 3.8% in 2020. Increasing foreign investment and strong domestic demand further underline the nation’s economic resilience and potential.   Invest in Thailand Today!   With its strategic initiatives, dynamic economy, and investor-friendly policies, Thailand offers a unique opportunity to be part of its growth story. Don’t miss the chance to explore this vibrant and promising market. Ashutosh Dole Director, World Wide Properties +91 738 734 3309 ashutosh.dole@gmail.com www.worldwidepropertie.in

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Dravyam Fintech: Redefining Loan Processes with Technology and Transparency

In the dynamic world of financial services, trust and innovation form the cornerstone of successful enterprises. Dravyam Fintech, a rising star in the financial sector, is transforming the landscape by integrating advanced technology with traditional lending practices. With a focus on loans and a commitment to transparency, Dravyam Fintech is revolutionizing financial service delivery. A New Era of Lending Dravyam Fintech specializes in providing loans tailored to meet the diverse needs of individuals and businesses. From funding real estate projects to fulfilling personal goals, the company offers a comprehensive range of loan products designed to cater to a broad customer base. With partnerships spanning over 48 institutions and a remarkable ₹2,000 crores in approved loans, Dravyam’s strong market presence and extensive network speak volumes. What sets Dravyam apart in a competitive market is its customer-centric approach. By streamlining the borrowing process, the company ensures that every step of the loan application is hassle-free, swift, and focused on customer satisfaction. Technology at the Core Dravyam Fintech leverages cutting-edge technology to stay ahead in the modern financial ecosystem. At the heart of its operations lies an advanced application platform that enhances efficiency and ensures transparency. For channel partners, realtors, and other stakeholders, this proprietary technology is a game-changer. The platform provides real-time updates on loan application statuses, offering a clear view of the approval process. This level of clarity eliminates uncertainty, fosters trust, and sets a high standard in an industry where transparency is often lacking. Empowering Channel Partners and Realtors A standout feature of Dravyam Fintech is its dedication to empowering real estate professionals and channel partners. Recognizing their pivotal role in the lending ecosystem, Dravyam equips these stakeholders with tools that not only simplify their tasks but also enhance their ability to serve clients effectively. By enabling realtors and channel partners to monitor loan progress, the company fosters accountability and collaboration. This synergy strengthens relationships between Dravyam and its partners, ultimately benefiting end users. A Vision for the Future Dravyam Fintech envisions a future where financial services and technology merge to create transformative experiences. By prioritizing innovation and maintaining a customer-first approach, the company is paving the way for a financial ecosystem defined by trust, transparency, and ease of use. In an industry driven by precision and speed, Dravyam sets itself apart by embracing technology to deliver superior service. Its efforts serve as a benchmark for how financial institutions can evolve to meet contemporary demands. In Conclusion Dravyam Fintech is more than just a loan provider; it is a financial pioneer. By blending robust loan offerings with advanced technological support, the company emerges as a leader in the fintech space. Its unwavering commitment to transparency, efficiency, and empowerment underscores its vision for reshaping lending. Whether you are an investor seeking a forward-thinking partner, a realtor aiming to enhance client service, or an entrepreneur in need of financing, Dravyam Fintech offers an unmatched opportunity. With innovation at its core, Dravyam is poised to redefine how we perceive and experience lending. RAHUL BHALCHANDRA PATIL Director & CEO, DRAVYAM FINTECH PVT LTD rahul.p@dravyamfintech.com

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Women in Construction: A Paradigm Shift that’s taking place in India’s Realty Sector

A Growing Industry, A New Opportunity At a robust & powering growth rate of 20% India’s construction industry, is today one of the solid pillars that greatly supports the economy. With its rough and tumble, this and most of its allied fields have traditionally been dominated by men when it came to employment and related activity. That said, and given the sheer size of the industry, and its growth that encompasses multiple industries and fields, it holds holds immense potential for women to break barriers and redefine professional landscapes.  Recognising this, Niranjan Hiranandani, National President of the National Real Estate Development Council (NAREDCO), recently advocated for increased female participation in construction at a joint event with Mahi. The momentum was equally palpable at the Mahi Chairperson Appointment Ceremony at the Sheraton Grande Hotel, where Mrs Smita Patil was elected Chairperson of Mahi, a NAREDCO initiative to empower women in real estate. Prominent dignitaries, including municipal leaders, academics, and industry veterans graced the occasion, reinforcing it’s the importance of the subject. NAREDCO Mahi: Empowering Women Entrepreneurs Mahi, an initiative under the Ministry of Housing and Urban Affairs, is a national platform for women entrepreneurs in real estate that aims to equip women with tools and training to succeed in a highly competitive industry.  New Chairperson Smita Patil, put forth her vision of increasing women’s participation in construction, addressing workplace challenges, and advancing the cause of environmentally sustainable housing. It aligned perfectly with NAREDCO’s larger vision of ensuring affordable housing for all, as championed by PM Modi.   Key Personalities in Attendance: Voices of Change The Mahi Chairperson Appointment Ceremony featured a distinguished gathering. Shekhar Singh, Commissioner of Pimpri-Chinchwad Municipal Corporation, emphasised institutional reforms for gender inclusivity while calling for dedicated avenues for women professionals resonated with the event’s theme. Dr. Vidya Yeravdekar, Vice Chancellor Symbiosis University, spoke of education as a tool for empowering women, while Apekshita Tipse, General Manager of Cosmos Bank, highlighted the role of accessible financial support for women entrepreneurs. Celebrated actor Dev Gill acknowledged the broader societal impact of women’s participation, adding a cultural dimension to the discussions. Outgoing Chairperson Ananta Raghvanshi expressed pride in the platform’s progress, passing the baton to Smita Patil with optimism for the future. Bharat Agarwal, President of NAREDCO Pune, reinforced the organisation’s commitment to supporting initiatives like Mahi.   A Sustainable Vision for the Future The industry represents not only economic growth but also social responsibility. Mahi’s initiatives aims to address the dual challenges of gender disparity and environmental sustainability. Mrs Smita Patil’s agenda includes creating eco-friendly housing solutions and improving conditions for female construction workers, thus contributing to a progressive and inclusive future.   Conclusion India’s construction industry stands at a pivotal juncture, with gender inclusivity and sustainability becoming integral to its growth narrative. NAREDCO Mahi’s efforts, led by visionary leaders like Smita Patil and supported by industry stalwarts, exemplify the transformative potential of empowering women in real estate. As the sector expands, such initiatives promise a brighter, more equitable future for India’s realty landscape.

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Impact of Innovative Construction Pedagogy in Architectural Academia on Real Estate Development

Innovative Construction Pedagogy Construction pedagogy is critical for preparing architecture students with a comprehensive understanding of building systems, materials, structural principles, and construction methods. Institutions such as SMEF’s Brick School of Architecture in Pune emphasize combining academic knowledge with practical applications, guaranteeing that graduates are ready to fulfill the needs of modern buildings and reach new heights. Historically, architectural education has stressed design and theory, but today’s complicated construction industry requires a more balanced approach. Architects must not only design visually appealing structures, but also ones that are environmentally friendly, economical, and structurally sound. SMEF’s Brick School of Architecture blends academic study with practical experience, allowing students to master building codes, construction procedures, and material usage. This integrated pedagogy teaches future architects to efficiently plan and manage projects, with an emphasis on practical application rather than abstract design. Technological advances are routinely altering construction pedagogy leaving students to gain immersive insights into the construction process through tools such as 3D printing, virtual reality, and Building Information Modelling (BIM). BIM, for instance, combines engineering, design, and construction management, allowing students to assess the influence of their decisions on the project’s lifecycle. SMEF’s Brick School of Architecture uses cutting-edge methods to prepare students for real-world challenges. Sustainability is a key component of current architectural education. Getting it right helps students learn the correct use of sustainable materials, build energy-efficient structures, and use environmentally friendly procedures. These abilities are critical as the need for durable, environmentally meticulous structures is on the rise. Impact on Real Estate Development By guaranteeing effective techniques, cost management, and cooperation with contractors and developers, architects skilled in construction procedures make a substantial contribution to real estate development in various ways, including: 1. Professional Collaborations: Architects with construction pedagogic training are excellent at managing construction teams, scheduling, and budgeting, and ensuring that projects adhere to deadlines, budgets, and standards. 2. Increased Cost and Time Efficiency: Trained architects can improve project success, cut waste, and streamline operations with a solid understanding of risk management, cost estimation, and procurement. 3. Smoother Technological Integration: Architects are better able to suggest creative, economical solutions when they are knowledgeable about contemporary techniques like prefabrication, modular construction, and smart systems. 4. Inclusion of Sustainable Development: Architects who are knowledgeable about green building certifications, like LEED, help developers create environmentally friendly, energy-efficient developments. Ar. Manali Deshmukh Vice Principal, Professor, SMEF’s Brick School of Architecture, Pune manalideshmukh@brick.edu.in Ar. Sudhir Deshpande Associate Professor, SMEF’s Brick School of Architecture, Pune sudhirdeshpande@brick.edu.in

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