Pune, September 23, 2026: Pune’s residential real estate market is witnessing positive sentiment among homebuyers during the ongoing festive season, with buyers showing greater awareness and a more discerning approach towards property purchases, said Manish Jain, President, CREDAI Pune Metro.
According to Jain, Pune’s residential market has entered a more mature phase, with demand increasingly being driven by genuine end-users. Homebuyers are showing a clear preference for well-located projects offering quality amenities, connectivity and long-term value.
“The sentiment among homebuyers in Pune during the ongoing festive season is positive, although buyers today are more discerning and informed. Pune’s residential market has moved into a more mature phase, with demand increasingly driven by genuine end-users and a clear preference for better-located, amenity-rich homes. Research data also indicates a shift towards higher-value housing, with the ₹80 lakh to ₹1.5 crore segment accounting for the largest share of recent launches,” said Jain.
The festive period has also brought healthy enquiries and site visits. During Ganeshotsav, developers witnessed interest particularly from buyers who had already been evaluating properties and were now looking to make purchase decisions by taking advantage of festive-period offers.
“With Navratra and Dasara ahead, we expect this momentum to strengthen. Festive buying is no longer driven only by auspicious dates; it is increasingly about the confidence to make a well-considered long-term investment. With Pune’s fundamentals remaining strong, we expect the Navratra-Dasara period to be an important catalyst for home-buying decisions,” Jain added.
The trend indicates that festive-season demand in Pune is increasingly being shaped by informed purchase decisions rather than short-term sentiment. Buyers are evaluating factors such as location, connectivity, amenities, project quality and long-term value while making their investment decisions
